Infinite scroll is a feature that has been implemented into a variety of social media applications and it allows users to swipe through endless content. It is used by applications such as Facebook, Instagram and TikTok to provide the user with a never-ending stream of content, which can have a detrimental effect on mental health by enabling procrastination.
Instagram recently implemented a new feature that informs the user when they have seen all new content. This feature although beneficial, as it helps to inform the user, still encourages infinite scrolling as it then provides them with an endless stream of suggested content. This message should be adapted so that the user must interact with it and make a conscious decision.
Scroll me!